Marshall McLuhan’s Playboy Interview
Playboy March 1969 March, 1969. As the US was about to be distracted from the disaster that was Vietnam by landing on the moon, Playboy magazine published a lengthy interview with Canadian father of media studies and patron saint of Wired magazine, Marshall McLuhan. In nearly 14 pages of solid text, McLuhan talks about how society is only able to be consciously aware of the environment that has preceded it and how new media simultaneously extend the senses and numb them: “Narcissus narcosis, a syndrome whereby man remains as unaware of the psychic and social effects of his new technology as a fish of the water it swims in.” He goes on to explain how “the visual function was overdeveloped” and how visual space replaced acoustic space of tribal man. He then gets a little hallucinogenic, predicting the return of tribal man living in “cosmic harmony”. There’s a fine line between genius and insanity. In another article in the same magazine, Arthur C. Clarke predicts that the solar sy
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